Advertising Plans
The newsletter goes out every Thursday morning (EST).
Here are some general stats:
- Subscribers: 12,433
- Average open rate: 34.0%
- Average click rate: 8.8%
Below are the ad options. This Google Doc has details on ad performance throughout the history of the newsletter.
Top Ad Combo is available Nov. 17 or any Thursday starting December 8.
Text Link Combo is available most Thursdays.
Paid Review is available for February or later.
Classified Listing can be booked for most issues.
Top Ad Combo
$275USD
What you get:
- Image + description ad at the top
- Top text link below the introduction
- Permanent ad in the archive
Average clicks per issue: 138
Unique clicks per issue: 89
First time ads: ~103 unique clicks
Buy NowText Link Combo
$100USD
What you get:
- One text link at top of category 2
- One text link at top of category 3
- Permanent ad in the archive
Average clicks per issue: 76
Unique clicks per issue: 52
First-time ads: ~63 unique clicks
Buy NowPaid Product Review
$400USD
What you get:
- 700–1000 word intro review
- Screenshots, captions, deep links
- Permanent review in the archive
Average clicks per issue: 233
Unique clicks per issue: 187
Classified Listing
$40USD
What you get:
- A single link and brief description in one issue
- Part of a "Commercial Apps & Classifieds" Section
- Permanent link in the archive
Average Unique clicks per issue: ~25
Buy NowIf you have any questions or would like to discuss any of the above plans or pricing, please feel free to use the contact form to get in touch.
Note that click data is compiled from different sources including the various ad networks I use as well as MailChimp's data on unique clicks and total clicks. Some ad networks don't track unique clicks, only total clicks, so the unique clicks are often significantly lower than the total clicks.