Web Tools Weekly

Advertising Plans

The newsletter goes out every Thursday morning (EST).
Here are some general stats:

  • Subscribers: 11,961
  • Average open rate: 34.4%
  • Average click rate: 9.4%

Below are the ad options. This Google Doc has details on ad performance throughout the history of the newsletter.

The Top Ad Combo can be booked any Thursday starting October 7.
A Paid Review can be booked any Thursday starting October 21.
Text Link Combos can be booked any Thursday starting August 12.

Top Ad Combo

$225USD

What you get:

  • Image + description ad at the top
  • Top text link below the introduction
  • Text link ad in Tech Productivity (~1,450 subscribers)

View Example

Average clicks per issue: 142
Unique clicks per issue: 94

Past Top Ad Data

Buy Now

Text Link Combo

$75USD

What you get:

  • One text link at top of category 2
  • One text link at top of category 3
  • Text link ad in Tech Productivity (~1,450 subscribers)

View Example

Average clicks per issue: 121
Unique clicks per issue: 74

Past Text Link Ad Data

Buy Now

Paid Product Review

$300USD

What you get:

  • 500–800 word intro review
  • Screenshots, captions, deep links
  • Text link ad in Tech Productivity (~1,450 subscribers)

View Example

Average clicks per issue: 216
Unique clicks per issue: 165

Past Paid Review Data

Buy Now

If you have any questions or would like to discuss any of the above plans or pricing, please feel free to use the contact form to get in touch.

Note that click data is compiled from different sources including the various ad networks I use as well as MailChimp's data on unique clicks and total clicks. Some ad networks don't track unique clicks, only total clicks, so the unique clicks are often significantly lower than the total clicks.