What a Tool!

one email every week

No spam. See the privacy policy for details on data collection and use.

Join 11,661 subscribers!


BONUS! Any ad you book will now include a free bonus text link ad in my newest newsletter, Tech Productivity (~1200 subscribers and growing).

The next available date for the Top Ad + Top Text Link or Sponsored Review is Thursday, April 30, 2020. However, there are secondary text link ad spots available in most issues. See details below.

If you'd like to purchase an ad directly, or have any questions, you can contact me using the form on this page.

You can also purchase an ad package or single ad using one of the following services:

Prices are listed on the websites shown above, but I also offer to do a paid product review:

  • Paid Product Review: $300 USD - I'll write an intro briefly discussing your tool (400-500 words + screenshots). Must be something useful for web developers. Will be marked as a sponsored or paid review and there will be no top ad spot that week (example).

The newsletter usually goes out every Thursday morning in the reader's time zone. Below are some general stats:

  • Subscribers: 11,661
  • Average open rate: 35.8%
  • Average click rate: 10.0%

Here are the click-through rates for the Top Ad + Text Link:

  • Average Ad Clicks per issue: 106
  • Average Unique Ad Clicks per issue: 98

View a detailed report on Top Ad + Text Link performance here

Here are the click-through rates for the Secondary Text Link:

  • Average Secondary Ad Clicks per issue: 76
  • Average Unique Secondary Ad Clicks per issue: 72

View a detailed report on Secondary Text Link performance here

Full ad history is here