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Below are the general stats for the newsletter:
- Subscribers: 11,848
- Average open rate: 38%
- Average click rate: 11%
Here are the click-through rates for non-PPC ads:
- Average CTR: 0.73%
- Average Unique CTR: 0.67%
- Average Ad Clicks per issue: 72.6
If you'd like to sponsor Web Tools Weekly, you can purchase a spot by contacting me directly. Here are the prices:
- Top spot (image+text): $100 USD (example)
- Below-the-fold spot (image+text): $50 USD (example)
- Text link at top of category: $75 USD (example)
- 4-week Top Ad Package: $325 USD ($75 savings)
- Paid Product Review: $300 USD - I'll write an intro briefly discussing your tool (~350 words). Must be something useful for web developers. Will be marked as a sponsored or paid review and there will be no top ad spot that week.
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